The Performance Review Paradox

Kimberly Surko • November 19, 2025

Why Your Best Employees Are Walking Away

If your company ties its performance review to a fixed budget and a mandatory forced distribution, you manage scarcity, not performance. You poison honest feedback and drive away your best talent.

CEOs, CFOs, and CPOs: the modern review system fails because it conflates fair evaluation (recognition) and financial reward (budget).

The Detrimental Conflation: Finance as Feedback

The flaw is simple: a manager’s integrity is compromised.

They know performance was "Exceptional," but budget or the forced distribution curve dictates a lower rating.

This is a financial rationing system disguised as objective assessment.
The defense is the "forced distribution"—the idea that only 20% of employees are top performers. While statistical evidence exists, converting this into a mandatory quota is managerial negligence. In a high-performing team, this system guarantees resentment.

Studies show up to 60% of a manager's rating is influenced by rater bias, with only 20% reflecting actual performance. Budget constraints escalate this bias.

The Insult to Intelligence

By low-balling ratings due to budget, companies insult employee intelligence. They assume staff is only motivated by money and cannot handle honesty.

We are gaslighting our best people.

The message heard: "You're lying. The company is diminishing my value to save dollars."

Employees respect the truth about a constrained budget far more than a manipulative rating. This bi-annual, high-stakes system replaces continuous coaching with a budgeting exercise.

The Real Cost: Attrition Over Budget

In my experience the monetary risk is lower than the talent risk:
I consistently see more attrition from unfair performance review ratings than from explaining that, despite a high rating, business performance temporarily limits the raise.

An unfair rating destroys trust. A low raise, coupled with a high rating, affirms value.

The result of this conflation:

- Disengagement: Only 1 in 3 employees feel their review process is fair.
- Turnover: 85% of employees consider quitting after an unfair review.
- Failure to Inspire: Only 14% of employees agree their reviews inspire improvement.

A Call to Action: Decouple and Get Creative

To the C-Suite: Recognize the current review is a net negative. Dismantle this paradox.

1. Decouple the Conversation.
The evaluation must be purely about growth and trajectory. Compensation review should be a separate, financial decision. Stop tying them together.
2. Get Creative with Non-Monetary Rewards. If budget prevents a large raise, do not penalize the rating. Reward performance creatively: extra time off, fully funded training, or high-profile projects.

Give honest feedback. Give deserved ratings.
Trust transparency; your best people will stay.

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